Tuesday, October 08, 2002

Mellinger's Joins Upromise Program

Higher education costs continue to rise each year, and the perfect example is Pitt’s recent 14% tuition hike. Companies across the country, including Giant Eagle, McDonald’s, AT&T, American Express, and CVS have elected to become part of Upromise, the national program which helps parents save for their children’s college education.

This week, Mellinger’s Beer Distributor formally announced its involvement in the program. “Hey, college kids are my best customers,” said owner Pasquale “Patsy” Bellasario. “If I can’t keep the new generations of kids coming in, who will I have left?”

When individuals create a Upromise account, participating businesses and companies contribute a percentage of the member’s purchase to the account. Mellinger’s is contributing 2% of every case, keg, and cigarette purchase to members’ accounts.

“How great is this? I’m contributing to my future children’s college educations as I drink mine away!” said junior Tom Keys. “And my mom and dad always say I’m really irresponsible.”

No comments: